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Trump Media bets big on cryptocurrency as it accelerates its push into digital finance and investment innovation.
Trump Media & Technology Group (TMTG), the parent company of the Truth Social platform, is diving headfirst into the world of cryptocurrency with a major $2.5 billion raise aimed at investing in bitcoin. The move marks a significant pivot for the company, signaling its ambitions to expand beyond media and into the heart of the modern financial revolution.
The capital will be raised through a two-part offering: $1.5 billion in new stock based on the company’s last closing price, and $1 billion in convertible notes priced at a 35% premium—demonstrating confidence from both the company and its backers.
The newly acquired bitcoin will be held directly on TMTG’s balance sheet, alongside the firm’s $759 million in existing cash and short-term investments as of Q1. Trusted platforms Anchorage Digital and Crypto.com will provide secure custody solutions for the holdings.
“We see bitcoin as the pinnacle of financial independence and innovation,” said TMTG CEO Devin Nunes. “This is a bold step forward in our mission to build an ecosystem that reflects American values of freedom, strength, and sovereignty.”
🦅 Trump goes full degen?
Trump Media just announced a $2.5B fundraising plan — and guess what? They’re planning to add Bitcoin to their treasury. 🧱💰
Here’s the play:
🔹 $1.5B in common stock
🔹 $1B in zero-coupon convertible notes (with a spicy 35% premium)
🔹 Already locked… pic.twitter.com/ZQm8PM05CN— TrendX (@TrendX_official) May 28, 2025
With this initiative, Trump Media isn’t just jumping on a trend—it’s building a foundation for what it calls “America First finance.” The company has already laid groundwork for a suite of retail investment offerings, including crypto and exchange-traded funds (ETFs), all aligned with its broader patriotic investment thesis.
This foray into crypto isn’t new for the Trump brand. From viral Trump NFTs to a meme coin, a stake in the bitcoin mining startup American Bitcoin, and a presence in World Liberty Financial, the Trump family has quickly carved out a substantial presence in the digital asset space—gaining hundreds of millions in the process.
Though shares of TMTG dipped 6% in early trading following the announcement, the company remains focused on long-term growth and strategic diversification. Plans for mergers and acquisitions in financial services remain active, with more updates expected soon.
While the bold move has drawn scrutiny from political circles, including questions from Senator Elizabeth Warren about crypto ETF oversight, TMTG appears undeterred. For Trump Media, bitcoin is more than an asset—it’s a statement.
About Trump Media & Technology Group:
TMTG is a media and tech company committed to promoting free expression and innovation. Its flagship product, Truth Social, offers a space for open dialogue and uncensored conversations. The company is actively expanding its footprint into digital finance, entertainment, and beyond.
