Credit: Envato Elements
Master the art of gift cards and make your presents unforgettable.
Gift cards are a lifesaver when you’re not sure what to buy. They let your loved ones choose exactly what they want, making them a thoughtful and practical gift. No wonder they’re so popular! In fact, a recent study found that 53% of people want gift cards for the holidays.
But even with their simplicity, there are a few things to know to make sure your gift card is a hit. Here’s an easy, friendly guide to the do’s and don’ts of giving gift cards.
What Are Gift Cards, Anyway?
Gift cards come in two main types:
- Store-Specific Gift Cards: These can only be used at one place, like a $50 Starbucks card or a $100 Sephora card. They’re perfect if you know what your recipient loves!
- General Gift Cards: These cards, like Visa or Mastercard gift cards, work almost anywhere. However, they usually come with a small activation fee.
The Do’s: How to Nail Gift Card Giving
Pick a Gift Card They’ll Love
Think about what your recipient enjoys. Are they into tech? An Apple or Best Buy card is perfect. Foodie? A restaurant card might be the way to go. Matching the card to their personality makes it extra thoughtful.
Help Them Try Something New
Gift cards are a fun way to explore! A restaurant card could inspire them to try a new spot, or a movie theater card might encourage a night out.
Choose the Right Format
Some people prefer a physical card they can hold, while others love the convenience of digital ones. Think about who you’re buying for—your tech-savvy nephew may love a digital card, but your grandma might prefer a physical one.
Make the Amount Useful
Make sure the card value covers the cost of something meaningful. For example, a $10 card for a fancy restaurant might not go far, but a $50 card will feel more thoughtful.
Save Money with Deals
Check stores like Costco for bundles that save you money. For example, $100 worth of restaurant gift cards might cost only $80.
Use Credit Card Points
If you’ve racked up points on your credit card, consider redeeming them for gift cards. It’s an easy way to stretch your budget while giving a great gift.
The Don’ts: Avoid These Gift Card Mistakes
Don’t Buy Damaged Cards
If you’re buying from a store display, inspect the card for scratches or signs of tampering. Scammers sometimes copy the barcode to steal funds. To be safe, ask for a fresh card from behind the counter.
Don’t Overspend
Stick to what you can afford. A small but thoughtful gift card is better than blowing your budget.
Avoid International Issues
Many U.S. gift cards can’t be used abroad. Check the terms if you’re gifting someone outside the country.
Keep the Receipt
Always save your receipt. If the card doesn’t work, proof of purchase can help resolve the issue.
Don’t Buy Too Early
Gift cards are valid for at least five years by law, but buying too far in advance can limit their usefulness. Purchase closer to the occasion for peace of mind.
Steer Clear of Sketchy Discounts
Too-good-to-be-true discounts can be a scam. Stick to trusted retailers or websites like Raise for small, safe discounts.
Why Are Gift Cards Always a Good Idea?
When in doubt, a gift card is better than a bad gift (hello, ugly sweater stories). As gift expert Martha Weaver puts it, “A well-chosen gift card is better than a poorly chosen gift—and much better than a squirrel sweater!”
So the next time you’re unsure what to buy, remember this guide. With a little thought, your gift card will be the perfect present—and a stress-free one for you, too!
