Business Experts Question Spotify’s Business Model

Spotify is the latest company that business experts have been challenging. The music streaming giant has been going strong since 2008, but that doesn’t mean there aren’t questions about its tactics. According to, “Spotify [is] striking deals with the music industry that defeat its business model.” Spotify has been available in 60 countries since 2008, but it’s model has always been questioned. Business experts wondered whether it will be able to find enough subscribers to pay it’s royalty fees. Still, loyal users of Spotify enjoy it’s services.

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6 years ago