Lululemon is one of the most sought after athletic brands across the board for both men and women. It’s popularity has gone through the roof in the past few years and is continually growing. Lululemon recently released their first quarter earnings and they are quite impressive to say the least.
With the prices being so high, people are curious as to how they are so incredibly successful. Experts explain that the brand’s ‘price integrity’ is the reason for their enormous success. They never have sales and they never discount their clothes. Therefore, people now they will have to pay full price for a piece of clothing and won’t wait for a promotion.
So sorry Lululemon lovers, but it looks like there won’t be any sales or promotions in your future.
