The social media marketing industry has exploded onto the world stage, and more than a few individuals have made quite a comfortable sum.

Influencers can change the course that any given business is on by attracting hundreds of new customers that would’ve never heard of them. There are plenty of concerns that the young industry is hyper-saturated, a belief that is not at all unreasonable. So, if you’re a real celebrity, how much money can you make off of just one Instagram post?

When it comes to Instagram, most people already know who’s winning at that game. Kris Jenner has revealed how much her daughters charge for a social media post. According to Kris, it would cost you six figures to have one of her daughters promote your product online. The highest rates most often go to Kylie Jenner, who may even charge you $1 million for an endorsement. For Kylie’s older half-sister Kim, you would have to pay $720,000 for an endorsement.

If you keep up with the family on social media, you will likely notice that they often promote supplements such as vitamins. According to Kris Jenner, the process of receiving a promotion from her daughters involves multiple fees. There are fees for each post, a fee for the storytelling aspect, and a fee for most specific requirements that the client would have.